Valeria is an 8-year-old girl who faces a tough adversity every single day: type 1 diabetes.
#NoEsSoloDiabetes is a campaign that shows what it is really like to live with this autoimmune disease and what consequences it has for so many families.
In this project for the Fundación DiabetesCERO, we aimed to give a voice to real patients by stepping into their shoes and experiencing the harsh reality they face every day. The challenge was to reveal moments that often go unnoticed and fears that are difficult to imagine for those who don’t experience this disease up close. But above all, the most important goal was to convey a message of hope and trust in research.
More than 165,000 people in Spain suffer from type 1 diabetes, and most new cases are children under the age of 15. For all of them and their families, investing in finding a cure is essential.
